Celebs Come Out To 'Bang' Marc Jacobs

The A-list came out to get a whiff of Marc Jacobs' new male fragrance called "Bang." That's right, "Bang." So, you know, it must be subtle.

The party, which was held in the Fifth Floor restaurant of London's Harvey Nichols, was the hottest party in town with DJ duties being split between Jesus Luz and the Scissor Sisters' Jake Shears. Madonna must be so proud.

Marc played host to some of the hottest musicians and fashion icons of the day, spotted chatting with Daisy Lowe, Diana Vickers, Jaime Winstone, Mischa Barton, Beth Ditto, Pixie Lott, Gareth Pugh, Erin O'Connor and Jade Parfitt.

You wanna know how hot this party was? The ice cubes actually spelled out "Bang." I'm not kidding. And that how the A-list roles. Or bangs. You decide.

Check out the gallery of all the celebs at the event!